Plemiums only, and I hear the slogan in the PS2 games I still have with EA games I own (the ones I own are the good, fun ones they make occasionally). And video previews of new games in the future.
A tool is a tool regardless. I mean if you suck, you suck, and not even the most perfect tool could save you. And if your damn good then even with the worst tool ever conceived you could chug out some high quality shit.