Interesting, but....
1. Check and triple check you have a hackable PSP that will accept
custom firmware flashing without resulting in a BRICKED PSP. Make sure you have a PSP with a TA88v2 or below only + or TAv90v1. If your PSP has a TA88v3 or above or is a PSP-3000 DO NOT proceed!!! You will brick your PSP.
How do figure this out without owning the original box?
EDIT: Okay, so I tried all that and when I select the ChickHEN picture, absolutely nothing at all happens.