i call things gay all the time, totally unashamedly. well, if i was in a business meeting and my boss was like, "look, our numbers are dropping" i wouldn't stand up and say "how gay is that?" but in colloquial situations, i use it a lot and honestly don't see a problem with it. as far as i'm concerned, if you hear someone calling a dishwashing machine gay, and YOU take offense to it, you are CHOOSING to take offense to it. just sayin'. but if i was with someone that i KNEW didn't like people using the word gay like that, i would totally respect that and refrain from using it, btw.